CEO CtD
Zviya Baron, is a seasoned innovation Ms. Baron is a seasoned innovation professional with 25 years of hands-on innovation experience and eco-system building. She has more than 15 years of innovation consulting track record with both government agencies and multi-billion corporations on innovation strategies and policies.
Currently, she is Head of Innovation at Israel Electric Corporate (IEC), which with 3 million customers and an annual revenue of USD5 Billion, is Israel’s main electricity provider. Ms. Baron is the first person ever in this role and is responsible for setting up the innovation strategy, implementing both open-innovation and corporate innovation methodologies and heading the corporate through the major energy transition ahead of us.
Previously, Ms. Baron was the founder and Head, of HANGAR by IAI (Israel Aerospace Industries), a $4bl. company, a commercial aviation start up hub. In that role, she initiated an open-innovation model customized to the needs of a state-owned company and start-ups alike. Her major success is the forming of a commercial aviation eco-system consisted of start-up companies, technology partners, airlines, regulators and co-optitors alike.
For twelve years, she acted as Director of Innovation at Petroquantum B.V, a Dutch based energy consulting firm, she incepted the innovation practice in Israel. there, she formed innovation strategies and designed innovation policies and tools for academia, government agencies and the industry. She also served as the “in-house” advisor of the Israeli National Innovation Energy committee at the Israeli National R&D Council which was aimed at building and expanding the energy eco-system in Israel. She has reached that role after playing a substantial role in the founding teams when her last role was as a CEO of an energy start-up company.
Ms. Baron is a visiting professor to various Israeli universities giving courses on innovation and green entrepreneurship to both graduate students and PhD’s. She is a keynote speaker on innovation in various capacities.
Ms. Baron earned her BA at the Hebrew University of Jerusalem and her MBA at the
Rotterdam School of Management, Erasmus University in the Netherlands.